The marketing operating system

Decisions, not dashboards.

Every other tool shows you what happened. Pulse reviews your marketing every week, tells you what to do next, and keeps every dollar of spend accountable. Built by WHD, the agency that runs on it.

14-day free trial. No card required on Starter.

One source of truth

Every channel, every brand, in one place. Google, Meta, TikTok, GA4 and Shopify synced daily, so everyone is looking at the same numbers.

Decisions, not dashboards

Pulse forces a scale, change or stop call on a schedule. No campaign drifts along unwatched because the review runs every week, automatically.

Governance built in

Spend justification, kill conditions and decision logs. The discipline of capital allocation, applied to your marketing budget.

How it works

From connected accounts to confident decisions in under a week

01

Connect your platforms

Link Google Ads, Meta, GA4 and more. Pulse pulls your performance data in every night, automatically.

02

Get your weekly Pulse

Every week the AI reviews every campaign against your goals: what worked, what did not, and what to do about it.

03

Govern the spend

Decision gates, kill conditions and monthly reports that talk about commercial outcomes, not vanity metrics.

Proven in production

Pulse is not a concept. It runs a real agency every day.

WHD built Pulse to run its own client base, and it has for over a year. The same engine is now available to your business or agency.

66
brands with live daily data
17
automated syncs every night
1.5M+
rows of performance data
6
platforms integrated

The philosophy

Built on Silent Spend: marketing capital, properly governed

Most marketing budgets are silent capital, money committed without the discipline applied to any other investment. Pulse asks four questions of every dollar: what is the commercial objective, what capital are we committing, what behaviour do we expect, and what is the kill condition. Then it holds the line.

Stop reporting. Start governing.

Join the founding-member early access and lock in launch pricing.